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In the Headlines
AMA Features Eller Professor in 2020 Marketing Trends Article
Dec. 18, 2019
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Eller Research | Humor and Coolness
Jan. 19, 2019
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Irony is the New Black
Oct. 2, 2018
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How Humor Helps and Sometimes Hurts People’s Quest to Live Happier, Healthier and More Productive Lives
March 26, 2018
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Caleb Warren, Assistant Professor of Marketing
March 30, 2017
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Those Funny Ads May Make You Laugh, But Maybe Not Buy
Dec. 1, 2016
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