Sydni Do
Doctoral Student
![](/sites/default/files/styles/az_medium/public/images/people/Sydni%20Fomas%20Do.jpg?itok=8Ms3UWVW)
- Co-chair for Knowledge Forum: Marketplace Inclusion of Financially Vulnerable Consumers at the Association for Consumer Research Conference
- Research interests: Judgement and decision making, Consumer well-being, financial decision-making
Areas of Expertise
- Judgement and decision making
- Consumer well-being
- Financial decision-making