Department of Marketing

Innovation, with a good dose of imagination.

Department of Marketing


Thanks to influential faculty research, an active community of students and multiple major marketing events each year, our Marketing Department is as bustling as it is stimulating.

Our aims: to forge new understanding—and put students on the path to a dynamic career.


Featured Program

Marketing Minor

Incorporate this 18-unit summer program into your undergraduate education and infuse solid value into your resume and skill set. Regardless of your non-business major, a marketing minor puts you a step ahead of the game.

Explore The Marketing Minor for Non-BSBA Students

Featured Program

Cutting-Edge Research

With faculty expertise ranging from advertising effects to financial metrics to the neuroscience of consumer behavior, research in our marketing department is as lively as it is intriguing. Catch up on the latest research findings to learn more.

Explore Marketing Department Research


What excites me about teaching undergraduates the basics of research is that I get to empower students at the beginning of their careers to think critically about ambiguous problems, understand how to frame those problems and then go out and seek the information they need to answer their questions. While I believe this skill is vital to success in a marketing career, I also think this ability is invaluable across all of their future endeavors.

Jennifer Savary, Assistant Professor of Marketing

Invest in Marketing at Eller: Because great businesses aren't built alone.

The Department of Marketing continues to make a major impact in the field thanks to generous gifts from friends, supporters and alumni. Your investment can make anything possible—from faculty fellowships to student travel expenses to industry-shaping research.

Make My GifT to the Department of Marketing

Contact Us

By Phone

520-621-7479 office
520-621-7483 fax

By Email

General Inquiries

By Mail

McClelland Hall 320
The University of Arizona
P.O. Box 210108
Tucson, AZ 85721-0108