Build the game-changing skills for a career in sports management.
You’ve watched sports. You’ve probably played sports. And now you can make the enterprise of sports happen. Learn the behind-the-scenes leadership and management skills to pull off major sporting events, handle team media and legal demands, budget for sports programs and negotiate the business deals that drive collegiate and professional athletics.
I’ve always been passionate about the intersection between sports and business, and I’m grateful to Eller for the valuable education I received there.
Nick Tooker '11 BA (Economics, Sports Management Minor)
Sports Management Undergraduate Programs
Sports Management Minor
Available for non-Eller students, this 18-unit minor requires two foundational courses in economics and accounting. Then you’ll choose 12 units from a course list that fascinates any sports enthusiast, such as Life Cycle of Elite Athletes, Sports Negotiation and Compliance, Sports Marketing Management and Business of College Sports.
Sports Management Certificate
A nine-unit program for Eller students, this certificate adds sports management expertise to enhance an Eller BSBA degree. You’ll take three courses from a list of eight options that cover essential behind-the-scenes aspect of sports—like Sports Tourism and Event Management and Sports Communication. You’ll end with a certificate that makes your business degree stand out in the sports career arena.
Sports and Society Concentration
UA students majoring in General Studies (earning a BGS degree) can earn a Sports and Society Concentration by completing Basic Economic Issues and Survey of Accounting, then taking the sports management course of your choice. It’s a great way to differentiate your degree and explore the possibilities in the sports management career realm.
Sports Management Profiles
Casey Ponton '20 BSBA (Marketing)
Last summer, Casey Ponton spent five weeks of his summer in Europe for the Sports Management Abroad program, and it was a time he’ll never forget. Ponton, a Houston native, is on the Arizona Men’s Swimming and Diving team, and he has expanded his passion for sports into his education as a sports management minor.
Lisa Ordóñez, McClelland Professor of Management and Organizations
Professor Lisa Ordóñez and fellow researchers studied thousands of NFL plays and used college football rivalries to test behaviors about how rivalry affects risk-taking. They found out that on the field or in the boardroom, rivalry can cause you to make riskier decisions.
Your gift makes Eller Sports Management possible.
It’s private philanthropy that gives our program its competitive edge. Thanks to generous contributions from alumni, businesses and friends of Eller, we’re able to deliver the best possible education and experience to our students, regardless of their financial circumstances. Thank you for being a positive force for our momentum.