| Ashok Kaliyamurthy |
Oregon State University |
Information Technologies and Ideologies |
| Liang Huang |
Tsinghua University |
Consumer Financial Decision Making |
| Jorge Daniel Martinez |
University of Texas - Arlington |
Activism in the Marketplace: Antecedents and Product Performance |
| Kristen Lane |
Columbia University |
When Friends Don't Care About Facts: Belonging Motivation Drives Untrustworthy Information Sharing |
| Tianyu Gu |
University of Utah |
Analyzing Unstructured Data for Marketing Insights |
| John Yi |
Le Moyne College |
When Personalization Backfires |
| Ignacio Luri-Rodriguez |
DePaul University |
Listening to the Market: Text Analysis Approaches to Consumer Research |
| Matthew Godfrey |
University of Massachusetts at Amherst |
Building Servicescape Culture: Examining Social Order, Spatial Change, and Consumer Experience |
| Richard Zhen Tang |
Loyola Marymount University |
Essays on Promoting Agent Productivity in Marketing Channels |
| Peng Wang |
Tianjin University |
Two Essays on Product and Pricing Innovation |
| Clark Cong Cao |
Lingman University |
Coping with Control Motivation by Collecting: How Desire for Control Motivates Systematic Acquisition Behavior in Collecting |
| Ainslie Schultz |
Providence College |
Embracing a Fresh Start: How Consumers Engage to Change Their Lives |
| Beth DuFault |
State University of New York at Albany |
And There Were Jazz Clubs...: Navigating Community Change with Consumption Lifelines |
| Shan Yu |
Rensselaer Polytechnic Institute |
Money- Back Guarantee, Service Quality, and Productivity: The Marketing of In-Vitro Fertilization |
| Andre Maciel |
University of Nebraska-Lincoln |
The Role of Aestheticized Markets in Contemporary Formations of Social Class and Gender |
| Jameson Watts |
Willamette University |
Language Consistency and Exchange: Market Reactions to Change in the Distribution of Field-level Information |
| Kevin Newman |
Providence College |
The Influence of Corporate Social Responsibility Efforts on the Moral Behavior of Consumers |
| Wilson Bastos |
Universidade Católica Portuguesa |
Can Purchases Make Us Happier? Perhaps, if We Tell Others about Them |
| Liang Zhao |
St. Ambrose University |
Strategic Firm Behavior in New Product Preannouncement |
| Jurui Zhang |
University of Massachusetts |
Social Learning in a World of Friends Versus Connected Strangers: A Theoretical Model with Experimental Evidence |
| Kellilynn Frias Gutierrez |
Texas Tech University |
Three Essays on Product Form Choice |
